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Fact

Smoking is more common among members of the US military than civilians.

Smoking, Marketing
Fact

Big Tobacco targeted people in the U.S. military.

Smoking, Profiling
Fact

In the past, Big Tobacco sponsored research in an attempt to show the “positive aspects of smoking.”

Smoking, Advertising
Fact

In the 90s, Big Tobacco sent free cigarettes to troops deployed overseas during Desert Storm.

Smoking, Advertising
Fact

During Desert Storm, Big Tobacco sent Marlboro-branded merch to troops deployed in Saudi Arabia.

Smoking, Advertising
Fact

During Desert Storm, Big Tobacco sent voice-recorded holiday cards to deployed soldiers. Their rationale? “Awareness and visibility of Marlboro among young adult smokers.” Happy holidays?

Smoking, Advertising
Fact

The DoD spends more than $1.6 billion each year on tobacco-related medical care, increased hospitalization, and lost days of work.

Smoking, Health Risks
Fact

Despite declining smoking rates in civilians, smoking prevalence in the military continues to rise.

Smoking, Marketing
Fact

In the past, Big Tobacco called African Americans a ‘Market Priority’.

Smoking, Advertising

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