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Fact

Studies show that people seeking treatment for nicotine dependence alongside substance abuse are more likely to be successful.

Smoking, Health Risks
Fact

In the past, a Big Tobacco planning document once described the young adult audience as “kids” who are less formed intellectually, more susceptible, and had no long term goals or anything to look forward to.

Smoking
Fact

Flavored cigs were banned in 2009 because they appealed to kids. Since, the # of “flavored cigars” on the market has more than doubled. Coincidence?

Smoking, Advertising
Fact

After they were banned in 2009, Big Tobacco intentionally manipulated flavored cigarettes so that they could market them as “little cigars.” Real creative, Big Tobacco.

Smoking, Cigars, FlavorsMenthol
Fact

Fact: 81% of youth who have ever used tobacco started with a flavored product.

Smoking, FlavorsMenthol
Fact

In internal documents, Big Tobacco identified people with a sense of “powerlessness,” as opportunities to capitalize on.

Smoking, Profiling
Fact

Even brief contact with secondhand smoke can cause harm.

Smoking, Health Risks, SmokeFree Places
Fact

After recognizing the “decline of smoking” as an “upscale and mainstream” behavior,” Big Tobacco planned to target “a population that is increasingly blue collar, ethnic, and less educated.”

Smoking, Advertising, Cigarettes
Fact

In the past, Big Tobacco described some low-income consumers as "very repressed," having "low self-esteem" and "an overall pessimistic outlook on life."

Smoking, Profiling

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