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JUUL spent a record $1.2M lobbying against the regulation of their products / of vaping products.

Vaping, Advertising

While JUUL claimed they were taking steps to reduce youth vaping, they were hiring more than 80 lobbyists to undermine efforts to ban flavored pods — which have been proven to be enticing to first-time, young vapers.

Vaping, Advertising, Juul

AP reported that several e-cigarette companies offered scholarships ranging from $250 to $5k based on essays on topics like whether vaping could have potential benefits.

Vaping, Advertising, Ecigarettes

Vape companies — including JUUL — have been known to advertise at music festivals and events with young attendees, and have even sponsored scholarships.

Vaping, Advertising, Ecigarettes, Juul

JUUL insists they never marketed their products to teenagers, yet, according to a lawsuit filed by the Massachusetts AG, in the early days of the company they purchased ad space on Nickelodeon, Cartoon Network, Seventeen, and educational sites for middle and high school students.

Vaping, Advertising, Ecigarettes, Juul

Research shows that regular nicotine use can disrupt the cerebral dopamine pathway. Translation: Frequent nicotine use can worsen stress and anxiety, and can make you more susceptible to depressive symptoms.

Vaping, Advertising, Ecigarettes, Health Risks, Juul

Research shows a link between increased nicotine use and depression, meaning the more you use it, the higher your risk of depression.

Vaping, Ecigarettes, Health Risks, Juul

E-cigs contain varying amounts of toxic substances like arsenic, aluminum and lead, which affect the nervous system and can leave you at risk of depression.

Vaping, Ecigarettes, Health Risks, Ingredients, Juul

A study on Juul’s advertising found that the company targeted youth from the start, even mimicking Big Tobacco’s old marketing tactics.

Vaping, Advertising, Ecigarettes, Health Risks, Juul