The FDA recently proposed a ban on menthol, which is HUGE. Menthol cigarettes, which are mint-flavored, are the only flavored cigarettes left on the market. This is a big problem, especially since the FDA banned every other flavored cigarette for being super attractive to young, first-time smokers. In fact, 81% of youth who have ever used tobacco started with a flavored product.
Needless to say, we’ve got the FDA’s back on this one, and we know you do too. It’s time for menthol cigarettes to join their other flavored friends on the “banned” list. There’s still a lot of work to do to make sure the ban is officially a go, but with you on our side, we know we can make it happen.
Big Tobacco has been fighting to protect menthols for over a decade. Probably because 64% of young adult smokers say that they would quit smoking altogether if menthols were banned. Or maybe it’s the fact that menthols alone rake in $33 billion in profits for them. But we know that hundreds of thousands of lives could be lost by 2050 if menthols stay on the market.
So it’s time to fight back. We can still prevent countless deaths and addictions by supporting a menthol ban. Banning menthol = saving lives. Want to get involved? Click here to lend your voice to the fight.