Facts

In 2001, 12-14 year olds were more likely to report having seen smoking on TV and movies than were 18-24 year olds.

Because of something called the ‘smoking wage gap,’ young smokers could miss out on up to $10,000 a year.

In the past, Big Tobacco called African Americans a ‘Market Priority’.

LGBTQ young adults are nearly twice as likely to use tobacco.

More than 17,000 people died from prescription opioid overdoses in 2017.

Nearly 45% of African American menthol smokers say they would quit smoking altogether if menthols were banned, as opposed to switching to a non-flavored product.

Current vape users have 2x the odds of being diagnosed with depression compared with people who have never vaped at all.

In 1989, one tobacco company's ideas for reaching minority customers included to "be seen as a friend," "build on black history," and "help them find jobs."