Quiz

Call out Big Tobacco’s targeting

Big Tobacco has been targeting low-income neighborhoods for decades. Can you spot their tactics?

In the past, Big Tobacco gave away free _______ to kids in poor neighborhoods.
Snacks
Jump ropes
Cigarettes
Juice
Tobacco industry documents revealed that Big Tobacco proposed targeting low-income women by giving out cigarette coupons with _____.
Panty hose
Food stamps
Body wash
Makeup
Low-income smokers are more likely to ____ when cigarette prices increase.
Quit smoking
Go into debt
Become addicted
Eat healthy
In the US, wealthier communities have shown a ____ in smoking, while the poor have not.
Increase
Decline
Interest
Passion

High School Nation

truth’s throwing a dance party & you’re invited.

#ThisIsQuitting TikTok Challenge

Join the #ThisIsQuitting challenge on Tik Tok and show us how you're ditching your JUUL – in the most over-the-top, creative way. So far in the challenge we've got water glass trick shots, a balloon send-off, and one big belly flop. What will you come up with?