One tobacco company brainstormed reaching its target consumer from ice cream trucks.
There is more smoking in TV shows rated TV-PG than in TV shows with a TV-14 rating. In other words, smoking is more prevalent on shows that aim to reach younger viewers. Hmm.
Source: Cullen, Jennifer, et al. "Depictions of Tobacco Use in 2007 Broadcast Television Programming Popular Among US Youth." Archives of Pediatric and Adolescent Medicine. 165(2). 07 Feb. 2011: 147-151. Web.
The majority of smokers begin before the age of 18 (nearly 87% before age 18, and nearly 94% before age 20).
Source: "The Health Consequences of Smoking—50 Years of Progress. A Report of the Surgeon General." U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health. 2014. Report.
More than 30% of Marines smoke — the highest smoking rate among all US service members.
Source: Campaign for Tobacco Free Kids, March 30, 2017
Big Tobacco makes $37B a year selling cigarettes to people with mental health issues. *
Source: * Calculation based off of WSJ (April 2017) article. Wall Street Journal ; Against All Odds, the U.S. Tobacco Industry is Rolling in Money
In 1985, a tobacco industry brainstorming session came up with the idea of reaching their "younger adult smokers" in candy stores.
Source: "XG Brainstorming." Truth Tobacco Industry Documents, 26 Feb. 1985: 1-40. Report.
Between 2010 and 2016, smoking was depicted in 34% of youth rated movies, and 71% of R-rated movies.
Source: Tynan MA, Polansky JR, Titus K, Atayeva R, Glantz SA. Tobacco Use in Top-Grossing Movies — United States, 2010–2016. MMWR Morb Mortal Wkly Rep 7 Jul 2017;66:681–686.
1981: "Today's teenager is tomorrow's potential regular customer." Said a tobacco researcher whose company was definitely not targeting kids.
Source: "PM USA Research Center - Young Smokers Prevalence, Trends, Implications and Related Demographic Trends." Truth Tobacco Industry Documents. 31 Mar. 1981. Report.
About one third of youth smokers will eventually die from a tobacco-related disease.
Source: Epstein, D. "Tobacco: the next World War?" Pan American Health Organization. World Health Organization. 1997. 2(2). Web.
In the US, 540,000 people die a tobacco-related death every year.
Source: "Smoking and Mortality — Beyond Established Causes." NEJM. Brian D. Carter, M.P.H., Christian C. Abnet, Ph.D., Diane Feskanich, Sc.D., Neal D. Freedman, Ph.D., Patricia Hartge, Sc.D., Cora E. Lewis, M.D., Judith K. Ockene, Ph.D., Ross L. Prentice, Ph.D., Frank E. Speizer, M.D., Michael J. Thun, M.D., and Eric J. Jacobs, Ph.D., 12 Feb. 2015.
Insecure follower. Has menial boring job. Probably leads fairly dull existence. Emotionally insecure. Problems with self-esteem. Passive-aggressive. Lacks inner resources. Grooming not a strong priority. Lower standard of living. These are all terms taken from Big Tobacco's files that have been used to describe different groups of potential customers for their deadly, addictive products.
Source: Hunter, C.S. "Marketing Research Report. Inner City Black Creative Exploratory." Truth Tobacco Industry Documents. 16 Jan. 1989: 5.
In the past, Big Tobacco called African Americans a ‘Market Priority’.
Source: Special Market Analysis: Black, Hispanic, Military. Rep. no. Jhbf0092. Industry Documents Library.
The most common causes of death among people with mental illness are heart disease, cancer, and lung disease, which can all be caused by smoking.
Source: Tobacco Use Among Adults with Mental Illness and Substance Use Disorders (Secondary Source CDC Report)