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Join the #ThisIsQuitting challenge on Tik Tok and show us how you're ditching your JUUL – in the most over-the-top, creative way. So far in the challenge we've got water glass trick shots, a balloon send-off, and one big belly flop. What will you come up with?
Every time one of our favorite characters smokes on screen, they’re an unpaid spokesperson for Big Tobacco. And that’s not just on the big screen—smoking in TV shows can be a huge help to Big Tobacco.
Knowledge is power. Print off the fact that follows and hang it somewhere people can see it. Like… your office, your apartment common area, a bathroom…. anywhere where people will stop and read it.
Make a list of 10 things you’d rather spend $2,307 on than cigarettes, and share on social w/ #IdRatherBuy and tag @truthorange.
Share a photo or story about your most cringeworthy moment or memory from when you were a teenager.
Help us call out profiling by sharing and spreading this custom poster.
Take this quiz to learn your inner animal.
Smoking in your profile pics? Replace that cig with something a little more inspiring.
Show everyone what it looks like when we finish smoking for good.
Quitting vaping doesn’t have to be a solo journey. With This is Quitting — the first-ever text-to-quit vaping service — the help and support you need is just a text away.
Sign your name to support the FDA’s proposed ban on menthol cigarettes.
Tell Walgreens that tobacco and pharmacies don't mix.
The legal buying age for tobacco is actually kinda important. Take the quiz to find out why.
Making the legal age to buy tobacco 21 could make a huge difference.
We Know You've Got Some Good Ideas On How We Can End Smoking
112 people die from secondhand smoke everyday. That's 112 too many.
Host a butt clean-up day with your friends around town. All you need is a plastic bag, gloves, and comfortable shoes.
Stop by or give a local business a call to ask if they’re interested in having a “smoke-free night,” where smoking will be 100% prohibited at and around their business.
Share a picture on social showing what clean air means to you. It could be a shot of you doing yoga in the park, or hanging with your dog on the patio of a local coffee shop.
Is secondhand smoke smoke welcome in your city? Let's clear the air.
Think secondhand smoke is harmless? Let's see what you know.
Show you support businesses going 100% smoke-free.
Deadly products don't belong on pharmacy shelves.
You guys helped applaud smoke-free health facilities for being awesome.
Every action counts! Whether you posted on social media or just shouted into space, we want to see how you brought the fight to end smoking to your community!
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