![logo](./depressionstick-assets/images/depression_stick_logo.png)
amplify feelings of
depression and anxiety.
We’re proud to be the
first
company to
market a vape
completely honestly…
![Scroll down for more](./depressionstick-assets/images/arrow_down.png)
![logo](./depressionstick-assets/images/depression_stick_logo.png)
![Citrus Sadness](./depressionstick-assets/images/stick_still_vertical_orange.png)
![logo](./depressionstick-assets/images/depression_stick_logo.png)
![Melancholy Menthol](./depressionstick-assets/images/stick_still_vertical_green.png)
![logo](./depressionstick-assets/images/depression_stick_logo.png)
![BubbleGlum](./depressionstick-assets/images/stick_still_vertical_pink.png)
![logo](./depressionstick-assets/images/depression_stick_logo.png)
![Disappoint-Mint](./depressionstick-assets/images/stick_still_vertical_blue.png)
like
BIG VAPE
How will we market this?
Just like our competitors did!
Targeted Marketing!
One vape company purchased ad space on youth-focused websites, like Nickelodeon, Cartoon Network, Seventeen mag and educational sites for middle and high school students.
Source: According to Lawsuits filed by Massachusetts Attorney General in 2021
![Slide](./depressionstick-assets/images/arrow_horiz.png)
Scholar-ships!
Vape Companies have offered scholarships, ranging from $250 to $5,000 that involve asking students to write essays on topics like whether vaping could have potential health benefits.
Source: Associated Press, June 2018
![Slide](./depressionstick-assets/images/arrow_horiz.png)
Fight Regulation!
One vape company hired over 80 lobbyists and spent over $1.2M to counteract regulation.
Sources: New York Times, Apr 2019. Bloomberg, Oct 2019.
![Slide](./depressionstick-assets/images/arrow_horiz.png)
Contain
Toxic
Chemicals
That can affect the nervous system and
may potentially contribute to the observed
association between vapes and depression.
SOURCE
![](./depressionstick-assets/images/caret.png)
Association Between e-Cigarette Use and Depression in the Behavioral Risk Factor Surveillance System, 2016-2017
Olufunmilayo H. Obisesan, MD, MPH1,2; Mohammadhassan Mirbolouk, MD3; Albert D. Osei, MD, MPH1,2; et al
https://jamanetwork.com/journals/jamanetworkopen/fullarticle/2756260
YOU VAPE
YOU CAN
FEEL
Studies show that quitting nicotine
can reduce feelings of depression.
SOURCE
![](./depressionstick-assets/images/caret.png)
SOURCE: https://www.thetruth.com/the-facts/fact-2027
![glass lung](./depressionstick-assets/images/cloud.png)
Improve your quality of life by quitting vaping today.
Join more than 350,000 people who have decided to ditch the Depression Stick.
This is Quitting is a 24/7 support network that will help you handle the stress, cravings and difficulties that come with quitting.
QUITTING
NOW
![Truth](./depressionstick-assets/images/truth_logo.png)
![This Is Quitting](./depressionstick-assets/images/quitting_logo.png)
![Breathwrk](./depressionstick-assets/images/truth_x_breathwrk_logo.png)
DEPRESSED
OR
ANXIOUS?
We’ve partnered with Breathwrk to offer resources for those struggling with depression and anxiety.
Learn MoreMENTAL HEALTH
RESOURCES
Need extra support? Connect with a trained Crisis Counselor:
Call 1-800-273-TALK (8255) or text “HOME” to 741-741
If you feel you are in imminent danger, call 911.