Because nicotine from smokeless tobacco is absorbed through the mouth, it takes longer to produce an effect than if it were absorbed through the lungs. But using cigarettes and smokeless tobacco really do result in the same amount of nicotine intake.
"Youth and Tobacco: Preventing Tobacco Use among Young People. A Report of the Surgeon General." Department of Health and Human Services. Washington, DC. 33. Web.
In 2011, smokeless tobacco companies reported spending $168.8 million on price discounts (payments made to smokeless tobacco retailers or wholesalers in order to reduce the price of smokeless tobacco to consumers).
"Federal Trade Commission Smokeless Tobacco Report for 2011." Federal Trade Commission. May 2013. Report.
An average of 4.5mg of nicotine is absorbed from 7.9g of chewing tobacco and an average of 3.6mg of nicotine is absorbed from 2.5g moist snuff.
Severson, H.H. "What Have We Learned From 20 Years of Research on Smokeless Tobacco Cessation?" American Journal of Medical Sciences. 326(4). Oct. 2003: 206-211. Web.
96.56 million pounds of moist snuff were sold in 2011 — more than the combined sales of all of the other types of smokeless tobacco. Moist snuff also continued to receive the most advertising and promotional support from smokeless tobacco companies.
"Federal Trade Commission Smokeless Tobacco Report for 2011." Federal Trade Commission. 2013. Report.