241

Fact

In a file from 1978, Big Tobacco described cancer as "an essential ingredient of life." Wait, they're talking about cancer, right?

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Source 1:

"A Public Relations Strategy for the Tobacco Advisory Council Appraisal & Proposals Prepared by Campbell-Johnson Ltd." Truth Tobacco Industry Documents. 20 Nov. 1978. Report.

http://legacy.library.ucsf.edu/tid/vdj04e00

Issue

Smoking

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