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The tobacco industry spends $9.6 billion a year on the marketing of its products in the U.S. alone.

Source: "FTC Releases Reports on 2012 Cigarette and Smokeless Tobacco Sales and Marketing Expenditures." FTC. 2015. Report.
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In the past, a Big Tobacco planning document once described the young adult audience as “kids” who are less formed intellectually, more susceptible, and had no long term goals or anything to look forward to.

Source: DENICOLA RESEARCH. EASEL NOTES OF THE PROCEEDINGS. THE RESULTS OF TWO IDEA GENERATION SESSIONS ON SALEM SOUNDWAVES STRATEGIES AND TACTICS FOR 1990 (900000).. 1989 September 20. RJ Reynolds Records.
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In the U.S., smoking results in 5.4 million years of potential life lost each year.

Source: "The Health Consequences of Smoking." CDC. Respiratory Diseases. 2004. 43, 47. Report.
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Human sweat contains urea and ammonia. Urea is added to cigarettes.

Source: Covington, and Burling. "Summary Of Data On Urea." Truth Tobacco Industry Documents, 17 Apr. 1986. Excerpt.
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Back in the day, tobacco companies provided the White House with complimentary gold-sealed "Presidential" cigarettes. Way to hail the chief.

Source: Bull, Stephen B. "Presidential Cigarettes." Truth Tobacco Industry Documents. 13 Apr. 1988. Memo.
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If you vape you're 4x more likely to start smoking cigarettes

Source: Primack BA, Shensa A, Sidani JE, et al. Initiation of Traditional Cigarette Smoking after Electronic Cigarette Use Among Tobacco-Naive US Young Adults. The American Journal of Medicine. 2018;131(4):443.e441-443.e449.
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Over 16 million Americans live with tobacco-related illnesses.

Source: "The Health Consequences of Smoking—50 Years of Progress. A Report of the Surgeon General." U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health. Smoking-Attributable Morbidity, Mortality, and Economic Costs. 2014. Report.
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Hydrazine is found in cigarettes. Hydrazine is also found in rocket fuel.

Source: "Smoking and Tobacco Control." U.S. Department of Health and Human Services, Public Health Service, National Institutes of Health, National Cancer Institute. Risks Associated with Smoking Cigarettes with Low Machine-Measured Yields of Tar and Nicotine, Oct. 2001: 180.
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In 1985, one tobacco company brainstormed the idea of reaching younger adult customers in record stores.

Source: "XG BRAINSTORMING NYC, 2/26." Truth Tobacco Industry Documents. 26 Feb. 1985. Report.
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Smoking is responsible for the premature deaths of approximately 3 million women since 1980.

Source: "Women and Smoking: A Report of the Surgeon General." CDC. 30 Aug. 2002. 51: 1-30. Web.
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In the US, 160,600 people die from smoking-related cardiovascular and metabolic diseases each year.

Source: "The Health Consequences of Smoking—50 Years of Progress. A Report of the Surgeon General." U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health. Smoking-Attributable Morbidity, Mortality, and Economic Costs, 2014. Report.
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Benzene is in tobacco smoke. Benzene causes cancer.

Source: "Smoking and Tobacco Control." U.S. Department of Health and Human Services, Public Health Service, National Institutes of Health, National Cancer Institute. Bethesda, MD. Risks Associated with Smoking Cigarettes with Low Machine-Measured Yields of Tar and Nicotine. 19 Nov. 2001: 176.
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