Women

Smoking is responsible for the premature deaths of approximately 3 million women since 1980.

Source: "Women and Smoking: A Report of the Surgeon General." CDC. 30 Aug. 2002. 51: 1-30. Web.

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In 2007, Camel sold pink and teal-packaged cigarettes which attracted young girls.

Source: Pierce, JP, et al. "Camel No. 9 cigarette-marketing campaign targeted young teenage girls." Pediatrics. Apr. 2010. 125(4): 619-26. Web.

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Back in the day, tobacco documents included a segmentation of the women's market into groups like "emotional bra burning extremists" and "blatant lesbians."

Source: Satterthwaite, F.B. "Segmenting the Women's Market by Women's Role, Women's Lib and Other Social Forces #7591." Truth Tobacco Industry Documents. 18 June 1973. Report.

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Tobacco companies have been targeting women with their advertising for the last 80 years.

Source: "Women and Smoking: Report of the Surgeon General." CDC. Factors Influencing Tobacco Use Among Women, 2001. 44, 96. Report.

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In actual documents from 1991, Big Tobacco profiled various female mindsets. They described one type of woman by saying she "lacks control over her life," "feels vulnerable," and is "mainly negative about the future."

Source: "Mindset Segments." Truth Tobacco Industry Documents. 03 Jan. 1991. Report.

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Maternal smoking during pregnancy and exposure to secondhand smoke in infancy results in the deaths of 1,015 infants every year in the US.

Source: "The Health Consequences of Smoking—50 Years of Progress. A Report of the Surgeon General." U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health. Smoking-Attributable Morbidity, Mortality, and Economic Costs. 2014. Report.

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It is estimated that as many as 15.9% of pregnant women and girls smoke.

Source: "Results from the 2012 National Survey on Drug Use and Health: Summary of National Findings." Substance Abuse and Mental Health Services Administration. Sept. 2013. 47. Figure 4.5.

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In 2014, 5.9 trillion cigarettes were consumed worldwide - amounting to 814 cigarettes for every man, woman, and child in the world.

Source: "Cigarette Use Globally." The Tobacco Atlas. 2015. Web.

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In 1971, when one tobacco executive was reminded that smoking can lead to underweight babies, he said, "Some women would prefer smaller babies."

Source: Centers for Disease Control, Surgeon General. "Women and Smoking: A Report of the Surgeon General- 2001." Truth Tobacco Industry Documents, 2001.

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About 90% of lung cancer deaths among women who continue to smoke are tobacco related.

Source: "Women and Smoking: A Report of the Surgeon General." CDC. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention. 2001. 13. Report.

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Big Tobacco recognized the big business opportunity of targeting the military. In fact, in one tobacco memo, they even flagged that the military market equates to the size of New York.

Source: Newport Planning Memo, Jan 1983

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In 2007, Camel sold pink and teal packaged cigarettes which attracted young girls.

Source: "Camel No. 9 Cigarette-Marketing Campaign Targeted Young Teenage Girls." American Academy of Pediatrics, 10 November 2009

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