AfricanAmericans
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As part of a 1982 tobacco company's report on how to "get a foothold in the young black menthol market," they said they'd need a brand "with a short, easily pronounced name."
Source:
Johnston, Myron. "Newport Smokers." Truth Tobacco Industry Documents. 18 Nov. 1982. Memo.
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Several studies have found a greater number of tobacco advertisements in African American neighborhoods.
Source:
"Disparities and Menthol Marketing: Additional Evidence in Support of Point of Sale Policies." International Journal of Environmental Research and Public Health — Open Access Journal, Anderson, 2016 ; Moreland-Russel, 2013; Rising 2011
148
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Back in the ‘80’s, a major tobacco company paid to go into inner-city neighborhoods and hand out free samples of menthol cigarettes in an effort to acquire African Americans as customers.
Source:
PM, PHILIP MORRIS. BENSON & HEDGES PART-TIME INNER CITY SAMPLING PROGRAM. 1985 June 03. Philip Morris Records.
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African Americans are less likely to successfully quit smoking than white Americans.
Source:
Morbidity and Mortality Weekly Report (MMWR): Quitting Smoking Among Adults --- United States, 2001--2010 ; Center for Disease Control and Prevention ; November 11, 2011
267
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In 1981, one tobacco company document said, "Hispanic men still strive to project a macho image."
Source:
"Salem Black Initiative Program Brand Team Ideation Session." Truth Tobacco Industry Documents. 03 Aug. 1989. Report.
139
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Although African Americans usually smoke fewer cigarettes and start smoking cigarettes at an older age, they are more likely to die from smoking-related diseases than whites.
Source:
"African Americans and Tobacco Use." Centers for Disease Control and Prevention, 17 August 2016
149
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About 20% of African American youth are exposed to secondhand smoke in the home.
Source:
American Legacy Foundation. Secondhand Smoke--Youth Exposure and Adult Attitudes--Results from Three National Surveys. Supplemental Tables. Table S-5. Prevalence of Secondhand Smoke Exposure (Ages 12-17) -1999-2003 LMTS.
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African Americans are more likely to die from smoking-related diseases than white Americans.
Source:
African Americans and Tobacco Use: Smoking & Tobacco Use ; Center for Disease Control and Prevention ; August 17, 2016
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In 2010, 75.6% of African Americans were interested in quitting smoking and 59.1% reported making a quit attempt.
Source:
"Quitting Smoking Among Adults --- United States, 2001--2010." Centers for Disease Control and Prevention. 11 Nov. 2011. 60(44): 1513-1519. Web.
208
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In DC, Big Tobacco advertises up to 10x more in black neighborhoods than in other neighborhoods
Source:
Lee, J. G., Henriksen, L., Rose, S. W., Moreland-Russell, S., & Ribisl, K. M. (2015). A systematic review of neighborhood disparities in point-of-sale tobacco marketing. American journal of public health, 105(9), e8-e18.
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Nearly 90% of African American smokers use menthols.
Source:
Truth Initiative, Menthol Fact Sheet. December 2018.
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