AfricanAmericans
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African Americans are less likely to successfully quit smoking than white Americans.
Source:
Morbidity and Mortality Weekly Report (MMWR): Quitting Smoking Among Adults --- United States, 2001--2010 ; Center for Disease Control and Prevention ; November 11, 2011
243
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About 20% of African American youth are exposed to secondhand smoke in the home.
Source:
American Legacy Foundation. Secondhand Smoke--Youth Exposure and Adult Attitudes--Results from Three National Surveys. Supplemental Tables. Table S-5. Prevalence of Secondhand Smoke Exposure (Ages 12-17) -1999-2003 LMTS.
99
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As part of a 1982 tobacco company's report on how to "get a foothold in the young black menthol market," they said they'd need a brand "with a short, easily pronounced name."
Source:
Johnston, Myron. "Newport Smokers." Truth Tobacco Industry Documents. 18 Nov. 1982. Memo.
189
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African Americans are more likely to die from smoking-related diseases than white Americans.
Source:
African Americans and Tobacco Use: Smoking & Tobacco Use ; Center for Disease Control and Prevention ; August 17, 2016
113
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Several studies have found a greater number of tobacco advertisements in African American neighborhoods.
Source:
"Disparities and Menthol Marketing: Additional Evidence in Support of Point of Sale Policies." International Journal of Environmental Research and Public Health — Open Access Journal, Anderson, 2016 ; Moreland-Russel, 2013; Rising 2011
144
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A study in DC just three years ago found that little cigars and cigarillos were cheaper in neighborhoods with a higher density of black residents.
Source:
American Journal of Public Health : Peer Reviewed. "Marketing Little Cigars and Cigarillos: Advertising, Price,
and Associations With Neighborhood Demographics" ; Jennifer Cantrell, DrPH, MPA, Jennifer M. Kreslake, MPH, Ollie Ganz, MSPH, Jennifer L. Pearson, PhD, MPH, Donna Vallone, PhD, MPH,
Andrew Anesetti-Rothermel, MPH, Haijun Xiao, MS, and Thomas R. Kirchner, PhD ; October 2013, Vol 103, No. 10
160
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In the past, Big Tobacco called African Americans a ‘Market Priority’.
Source:
Special Market Analysis: Black, Hispanic, Military. Rep. no. Jhbf0092. Industry Documents Library.
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Nearly 45% of African American menthol smokers say they would quit smoking altogether if menthols were banned, as opposed to switching to a non-flavored product.
Source:
Truth Initiative, Menthol Fact Sheet. December 2018.
0
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In 1989, one tobacco company's ideas for reaching minority customers included to "be seen as a friend," "build on black history," and "help them find jobs."
Source:
"Salem Black Initiative Program Brand Team Ideation Session." Truth Tobacco Industry Documents. 03 Aug. 1989. Report.
170
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In an effort to market to African Americans in the 80s, one tobacco company said their brand "must be seen as authentic" and "not as a big white company's tactic to sell to blacks."
Source:
"Salem Black Initiative Program Brand Team Ideation Session." Truth Tobacco Industry Documents. 03 Aug. 1989. Report.
337
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Every year, 47,000 African-Americans die of smoking-related illnesses.
Source:
Robinson RG, Sutton CD, James DA, Orleans CT. Pathways to Freedom: Winning the Fight Against Tobacco. U.S. Dept of Health and Human Services, CDC; 2004.
7
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